Cleii

A conscious and eclectic self-care experience
[ 2016 ]
Cleii is a ritual of conscious self-care. It is a brand born from conceptual exploration to find the sweet spot in the Colombian market, blending innovation, well-being, and design.Inspired by the alchemy of CBD and Sacha Inchi, Cleii empowers people to care for themselves intentionally and inclusively, offering premium solutions that balance effectiveness, sustainability, and experience.
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Eclecticself - def.From the English terms Eclectic and Self
As sentient beings, we are the result of millions of components that make each person unique. We are body, words, and thoughts; sensations, emotions, and decisions; personalities, ideas, and dreams, aspirations with yearnings for a better future. We stem from past experiences that allow us to learn and grow. Every element that composes us is an instrument and note, and as singular beings, we are the harmony of the entire ensemble playing the same music together.
We are eclecticselves, We are Cleii.

Brand Philosophy

We Are Conscious Eclecticism
* We believe that self-care is an act of authenticity and coherence. Cleii celebrates diversity and individuality, understanding that caring for ourselves on the outside is also a way of caring for ourselves on the inside.
  • Cleii is the balance between science and nature.
  • Cleii is innovation with purpose.
  • Cleii is community and connection.
Through our formulas, we turn hair care into an experience that transcends the functional: it is an invitation to discover well-being from a holistic perspective.
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At its core, Cleii is 'eclectic self-care'—a brand designed for those who make decisions with discernment and coherence, embracing their uniqueness without losing sight of the human connection that unites us. Because caring for your hair is also an act of caring for yourself inside and out.Cleii’s products are the result of innovation and purpose, offering premium hair care solutions that balance effectiveness, sustainability, and design. Cleii listens to its community and integrates it into its evolution: CleiiCommunity gathers ongoing knowledge and feedback, while CleiiPeople amplifies real stories of transformation and connection.
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Cleii is a coherent choice. It is a conscious practice to nourish, inspire, and empower, through carefully designed formulas that honor individuality while embracing collective well-being.Cleii is coherence. Cleii is balance. Cleii is authenticity.